Choosing Your Account Type: Buyer, Seller, or Both

Last updated: 15 January 2026

Choosing Your Account Type: Buyer, Seller, or Both

During onboarding, you'll choose how you want to use Referr. This choice determines which features you can access and how the platform works for you.


Account Types Explained

🛒 Buyer

Best for: Professionals and businesses looking to acquire new customers or clients.

What you can do:

  • Create lead requests describing the type of leads you need
  • Set your price per lead and monthly budget
  • Review, purchase, and manage incoming leads
  • Message sellers directly

Examples: Real estate agents, lawyers, contractors, financial advisors, marketing agencies


💰 Seller

Best for: Individuals or businesses who generate leads and want to monetize them.

What you can do:

  • Browse lead requests from buyers
  • Submit leads to matching requests
  • Receive payouts when your leads are purchased
  • Track your earnings and acceptance rate

Examples: Marketing agencies, affiliate marketers, referral networks, industry professionals with excess inquiries


🔄 Both (Buyer + Seller)

Best for: Professionals who both need leads for their business AND have leads to sell.

What you can do:

  • All buyer features
  • All seller features
  • Switch seamlessly between buying and selling

Examples: A contractor who buys leads for plumbing jobs but sells leads for electrical work they don't handle


How to Choose

If you want to... Choose...
Find new customers for your business Buyer
Earn money by selling leads you generate Seller
Do both Both
Not sure yet Both (you can always adjust later)

Important Notes for Sellers

If you choose Seller or Both, you'll need to:

  1. Be in a Stripe-supported country – We use Stripe for secure payouts. Supported countries include UK, Ireland, most of Europe, USA, Canada, Australia, and many others.

  2. Set up your payout account – You'll connect a bank account through Stripe to receive payments.

If you're in a country not supported by Stripe, you can still create a Buyer account.


Can I Change My Account Type Later?

Yes! You can change your account type at any time:

  1. Go to Settings
  2. Select Account
  3. Choose your new account type

Your existing data (lead requests, submissions, messages) will be preserved.


Next Steps


Questions?

If you're unsure which account type is right for you, reach out to our support team—we're happy to help.

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